Psychotherapy Group «Life Without Anxiety»
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Customer
Tetyana Leontyuk
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Category
Landing Page
Link
Regain your calm, inner resilience, and sense of support
The task was to create a bright and vivid page offering a psychotherapy group.
The landing page is built using the specialized TAIS Landing content management system, which provides a comfortable environment for managing the page and enables fast analytics of traffic and form submissions.
SEO (Search Engine Optimization)
Within the project, basic technical requirements for successful indexing and ranking of the site in search engines were implemented:
- Loading Speed: Media files were optimized (WebP format, compression) and code was minified, which allowed achieving high performance in Google PageSpeed Insights.
- Responsiveness and Usability: Mobile adaptation was implemented with consideration of behavioral factors (ease of navigation, clickability of elements).
- Micro-markup: Basic Schema.org markup was added to improve the snippet in search results (breadcrumbs, contacts).
AI Traffic Promotion
Considering the development trends of AI-based search (Perplexity, SearchGPT) and neural network recommendations, we proposed and implemented solutions to attract this traffic:
- Natural Language Semantics (NLP): LSI phrases are used so that AI algorithms understand the context of the page, rather than just a set of keywords.
- Focus on E-E-A-T: Real-life cases were added — the level of trust (Experience, Expertise, Authoritativeness, Trustworthiness) is important for neural networks.
Structured Data: Data is marked up so that AI bots can quickly extract material for voice responses.
